Welcome to your first step into "The Hero's Journey for Sales Certificate Program." This lesson, guided by Adrian Davis, delves into the foundational aspects of storytelling and its critical role in effective sales strategies. Through this session, you'll gain an understanding of emotional intelligence and how it enhances communication in technical roles, often dominated by data and facts.
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"First we have to listen for the story, then tell stories to win the prospect's confidence, so that we will be invited to help make their story better. Story listening, followed by storytelling, followed by story making is the key to sales success today."
- Adrian Davis
Paul Pickering
Strategic Account Manager
Aeroqual Ltd.
The workshop exceeded my expectations, which I put down in part to Adrian's uncanny ability to read the room, and hold the audience's attention in a virtual environment such as Zoom by breaking down complex scenarios into simple and engaging challenges. I was inspired and motivated by his empathy, passion, and logical development. I can only imagine how much more powerful his workshops are in person. Adrian is highly recommended as an effective facilitator, public speaker, and trusted advisor in a virtual or in-person setting.
Myriam Merchan
Senior Associate
World Business Council for Sustainable Development
I was genuinely and positively surprised by the quality of the content and the level of knowledge I derived from the training sessions led by Adrian. It is rare to undergo online training and come out with expertise that give you professional value, but this is what Adrian provided. It was highly engaging and offered several tools and practical examples easily applicable to my everyday responsibilities.
This is a training I recommend to individuals in sales as well as those seeking to strengthen networks and relations.